Univercells
July 2024
—Belgium
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Objective:
Tasked with integrating the new brand identity, our team focused on creating a dynamic and visually compelling site. The main goal with the website redesign was not only to enhance brand recognizability but also provide a cohesive visual and user-friendly experience for visitors.
In addition to enhancing user experience, a key aspect of the redesign was to implement a CMS based on WordPress, aimed at providing a seamless and efficient interface for administrators.
Previous website:
Approach and Process:
Starting out with an already well-packaged brand redesign, we were well-prepared to take on this challenge. We had access to great brand assets allowing us to adapt these elements for an outstanding web experience.
We collaborated closely with the brand designers to ensure a smooth transition of the brand voice onto the website, striving for coherent communication across all channels.
In the development process, the design was meticulously implemented on the frontend using custom HTML, CSS, and JavaScript. These customizations ensure a unique and engaging user interface that stands out in the competitive biotechnology sector.
Result:
The great collaboration between Univercells, the design and development team ensured we produced an exceptional final product. The website received a modern redesign that surpassed industry benchmarks, with enhanced optimization and SEO to improve performance and visibility.
Testimonial
Thank you and the team for your professional collaboration and outstanding work on our new website! Your dedication and expertise have truly captured the innovative spirit and forward-thinking vision of UNIVERCELLS. We're thrilled to see our evolution and mission so beautifully reflected in this modern and user-friendly platform.
Univercells
