What We Do
Custom e-commerce development
Unlock the full potential of your online business with a custom e-commerce solution tailored to your unique needs. At Digital Present, we design and develop advanced e-commerce platforms that seamlessly integrate multiple vendors, marketplaces, and automation tools, empowering you to scale, streamline operations, and deliver a standout customer experience. Whether you seek robust integrations, flexible backend architecture, or future-proof scalability, our team transforms complex requirements into intuitive, high-converting digital storefronts.
What Is Custom E-Commerce?
Custom e-commerce refers to the design, development, and ongoing optimization of online stores built specifically for your business requirements rather than relying on generic, off-the-shelf platforms. Unlike standard solutions, custom e-commerce enables you to create unique user experiences, integrate with external suppliers and marketplaces, and automate workflows that align with your business model. This approach is ideal for companies with complex needs, multi-vendor setups, or ambitions to scale beyond the limitations of typical SaaS platforms. Learn how custom web development services are essential for truly bespoke solutions.
Benefits of a Custom E-Commerce Solution
- Complete Flexibility: Adapt every feature, workflow, and design element to fit your brand and operational needs.
- Scalability: Easily expand your platform as your business grows, adding new products, vendors, or sales channels without technical bottlenecks.
- Seamless Integrations: Connect with ERP systems, third-party logistics, payment gateways, and external product suppliers for end-to-end automation.
- Unique Brand Identity: Stand out in a crowded market with a custom-designed storefront and tailored customer journey.
- Enhanced Security: Implement security protocols and compliance measures specific to your industry and data requirements.
Our Custom E-Commerce Development Process
- Discovery & Strategy:
We dive deep into your business goals, target audience, and technical requirements.
Competitive and industry analysis ensures your solution is future-ready. - Design & Prototyping:
Our design team creates intuitive, conversion-focused interfaces that reflect your brand identity.
User experience (UX) is prioritized to reduce friction and boost engagement. Apply these five tips for a better user experience on your online shop during your project. - Development & Integration:
We build robust, scalable architectures using technologies like WordPress, WooCommerce, Shopify, React.js, and NodeJS. If you’re considering customization on this stack, our WooCommerce development services offer proven best practices.
Complex integrations with external vendors, payment systems, and logistics partners are implemented, whether you’re working with WooCommerce, Shopify, or another platform. - Testing & Launch:
Comprehensive QA ensures your platform is secure, fast, and fully functional across devices.
We coordinate a seamless launch with minimal disruption to your business. - Ongoing Support & Optimization:
Continuous monitoring, updates, and maintenance keep your store performing at its best.
We offer strategic advice and technical support as your business evolves.
Why Choose Digital Present for Custom E-Commerce?
- Proven Track Record: International experience with projects in North America and Europe, including Lotus Vancouver, Superfile, and VIBEFUEL.
- End-to-End Expertise: From strategy and design to development and post-launch support, we guide you through every phase.
- Technology Agnostic: Mastery of WordPress, WooCommerce, Shopify, React.js, NodeJS, and more.
- Long-Term Partnership: We offer continuous support, performance monitoring, and proactive optimization.
Technologies
WordPress
WooCommerce
Shopify
React.js
NodeJS
Our Approach
We have a unique and thorough approach to developing e-commerce solutions.
Planning
The first phase involves gathering client briefs and inputs for the project.
Then based on that information we conduct research on the target audience, competition, and market trends to gain an understanding of the client’s needs and preferences.
As a result, a plan is created outlining the project scope, identifying the target audience, and creating a site map.
Design
This is where the magic happens, this is where we show what we do.
This phase involves creating the design concepts, wireframes, and prototypes based on the planning phase. We share design mockups with the client once they are ready and start an iteration process where we get feedback on minor details until the final design is approved.
Development
The website development stage involves the actual creation of the website based on the approved design.
This stage typically includes the following steps:
Front-end development refers to the parts that are visible to the user, such as the layout, design, and user interface.
Back-end development for creating a user-friendly CMS system and connecting the front-end content, server-side logic, and integrations with third-party systems.
Maintenance
At Digital Present, we care about our clients. So, after-sales care is critical to us.
Thus, we monitor our products carefully after deployment.
Once the site is launched, ongoing maintenance is necessary to ensure that it continues to function properly and remains up-to-date with security patches and software updates.
FAQ
What’s the difference between custom e-commerce and off-the-shelf solutions?
Off-the-shelf e-commerce platforms provide pre-built functionality and templates, allowing for quick setup and lower initial costs. However, they can be limiting when it comes to unique workflows, integrations, or scalability. Custom e-commerce platforms are tailored to your specific business needs, offering full flexibility, advanced integrations, and the ability to create a unique brand experience.
How long does it take to build a custom e-commerce platform?
Timelines vary based on project complexity, integrations, and design requirements. On average, a custom e-commerce project can take anywhere from 3 to 6 months, including discovery, design, development, testing, and launch. Projects with extensive integrations or unique features may require additional time.
How do you ensure security and compliance?
Security is a top priority. We implement industry best practices, including secure payment processing, data encryption, GDPR compliance, and regular security audits. Our ongoing support includes proactive monitoring and updates to keep your platform safe.
What happens after launch?
We provide comprehensive post-launch support, including monitoring, maintenance, and continuous optimization. Our team is available for troubleshooting, feature enhancements, and strategic guidance as your business grows.
Is custom e-commerce suitable for small businesses?
While custom e-commerce is often preferred by businesses with complex needs or high growth ambitions, smaller businesses with unique requirements can also benefit. We assess your goals and recommend the most cost-effective approach—sometimes combining custom features with proven frameworks for optimal results.
Related projects
"
