What We Do

Website Redesign Services

Turn your outdated site into a fast, beautiful and conversion-focused experience. Digital Present is an award-winning website redesign agency blending strategy, UX/UI design and frontend development to boost traffic, engagement and revenue. Whether you need a full site redesign, a targeted web redesign for key journeys, or a WordPress website revamp, we make the upgrade smooth, data-driven and ROI-positive.

When a website redesign is the right move in 2025

Redesign is strategic when your site no longer meets user expectations or business goals. Signs you are ready include declining conversion rates, rising bounce on mobile, slow Core Web Vitals, complex navigation, brand inconsistency, or legacy tech that blocks new features. Search engines reward helpful, fast, accessible experiences, so modernizing information architecture, content and performance can lift both visibility and sales. Not sure if now is the time? See Indicators you need a website redesign.

Redesigns today are data-driven. We use analytics, heatmaps and user interviews to prioritize the journeys that move pipeline and revenue. We align stakeholders on clear KPIs, then design, test and measure improvements iteratively. If you are considering AI-enhanced content, personalization or headless architecture, a structured site redesign is the safest way to introduce new capabilities without risking SEO or usability.

What you get with our website redesign services

Discovery and audits covering UX, SEO, performance, accessibility and security
Customer research with interviews, journey mapping and heuristics
Information architecture and content blueprint for findability and SEO
UI and UX design systems, prototypes and design tokens
Frontend development for speed, semantics and responsiveness
CMS integration including WordPress, custom or headless
SEO-safe migration with redirects, schema and tracking parity
Accessibility remediation aligned to WCAG 2.2
Analytics setup for GA4, events and dashboards
Training and support post-launch maintenance and iteration

For the core of successful redesigns, explore our UI/UX Design Services.

UX, SEO and performance wins you can expect

Conversion uplift via clearer messaging, frictionless forms and stronger CTAs
More qualified traffic from improved site architecture, internal linking and schema
Faster pages through image optimization, code splitting and caching
Stronger brand signals with consistent components and accessible color contrast
Clean analytics for better attribution and decision making

Every website redesign is unique. We set realistic, evidence-based targets and track them transparently after launch. For practical guidelines, see UX best practices for high‑converting websites.

WordPress website redesign

If you run WordPress, we can restructure your content model, build a reusable component library for Gutenberg, retire risky plugins, harden security and boost performance. For complex needs we can implement headless WordPress for editorial ease with a modern frontend. We preserve URLs where possible, maintain canonical tags, and map redirects to safeguard rankings during your WordPress website redesign.

Our Approach

Our redesign process

Audit and strategy

We baseline UX, SEO, speed and content. Together we define business goals, audiences and KPIs for your site redesign or website revamp.

UX and information architecture

We map tasks and funnels, then restructure navigation and templates to reduce friction and improve findability.

UI design and prototyping

High-fidelity prototypes align branding with accessibility and conversion best practices, validated with quick user tests.

Frontend development

Modern, component-based code delivers fast loads, clean semantics and responsive behavior across devices.

CMS build and content migration

We implement content models, streamline plugins, and migrate pages with 301 planning to protect SEO equity.

QA and accessibility

We test across browsers and devices, fix Core Web Vitals issues, and meet WCAG for inclusive design.

Launch and stabilization

We deploy with monitoring, verify redirects and analytics, and resolve post-launch issues rapidly.

Optimize and grow

We iterate using A/B tests, heatmaps and analytics to continue lifting conversions and retention.

FAQ

Costs vary by scope, CMS and content volume. Small business website redesign projects often start in the low five figures, while complex B2B web redesign or ecommerce can be higher. We tailor a proposal after a quick audit and scope call. For a deeper breakdown, read How much does it cost to develop a website?

Most redesigns take 8 to 16 weeks depending on pages, integrations and approvals. Refreshes can be quicker, full rebuilds longer. We plan milestones and share progress in weekly check-ins.

AI accelerates research, content drafting and QA, but great websites still require human strategy, UX and engineering. We use AI responsibly to speed delivery while your expert team makes the final decisions.

Yes. WordPress website redesign cost depends on custom components, plugin rationalization, migrations and performance targets. We define a clear component library and content plan to keep scope efficient and maintainable.

We run a full SEO migration: crawl mapping, URL and redirect plans, structured data parity, internal linking and analytics checks. Launch is monitored so traffic and rankings are protected.

We can phase scope, start with high-impact templates, or run a targeted site redesign focused on priority journeys. This keeps budgets lean while delivering measurable gains quickly.